2014 world cup will be a BIG event for Brazil, though it failed to prove its organizing skills. It received 7 years from FIFA, but failed to complete the work successfully. When it comes to online sales, it is expected to be fine in 2014.
Even if Brazil had not organized the world cup, the sales would have been greater than regular time. The main item is usually TV. Now, Brazil is the organizer of the world cup, so the sales will be better. The main items will be lots of TVs, soccer jerseys, 2014 soccer world cup balls, soccer equipment, tablets, smartphones, etc.
But the sales may not be as good as 2013. In 2013, Brazil experienced 25% increase, and in 2014, it is expected to be 20%. We hope it will be more than 20%. According to ABComm, the sales will be 27% more than the regular time, which is a positive prediction.
This year is a very important year for Brazil. Billions of people will be watching soccer matches in TVs and millions of people will enjoy it in soccer stadiums. Lots of tickets for 2014 world cup will be sold, and hotels will be very busy and expensive.